Last week I talked about the admirable foresight that transplanted American Lawrence Johnston had in planting a cedar tree in his English garden that he knew he would never see grow to its full glory. As I mentioned, I think of Johnston often when I am planning ahead for what’s to come here at HBG. [Read more…]
Planting a tree
Back in July of 1907, an American named Lawrence Johnston bought an English manor house for his mother, Gertrude. Built in the 1600s, the house and its surrounding 287 acres of mostly farmland were a suitable place for Johnston to try out an experiment.
Over the next seven years (before he went off to serve and return from the Great War), Johnson and a small team of staff created something new at Hidcote Manor: a master outline for a garden containing a variety of rooms and vistas that would showcase the flowers, bushes, trees, and shrubs there, as well as the topography of the land. [Read more…]
When Research fails (& what to do about it)
Oftentimes clients ask us to come on site for an audit of their Research department. Through the course of our conversations at almost every organization, we hear a version of this story:
An alumna of the university/donor to the museum/former grateful patient and her husband made a jaw-droppingly significant charitable gift that was in all the newspapers.
There were two problems with this:
- The gift was made across town.
- The alumna/donor/former patient hadn’t been a rated prospect.
Everybody asks: why wasn’t she on the organization’s radar? Her evident wealth should have been surfaced long before. Why hadn’t it? What was Research doing wrong? [Read more…]
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